Visual refresh, brand conversion, and multiple site recombination for the CUNY John Jay Institute of Justice and Opportunity
At a Glance
- Visual identity and rebranding adapted for the web
- Multiple site combination and CMS database merge
- Reconsidered sections for Resources and Publications
- Reconsidered landing page for more dynamic access to stories, podcasts, news, and information
About the Work
As longstanding web partners with the Institute of Justice and Opportunity (formerly the Prisoner Re-entry Institute), we worked alongside leadership and project communications managers to rethink the web presence for the institute. By combining multiple disparate websites under one umbrella, we were able to merge CMS databases and present a unified front for the organization’s work.
Following new brand guidelines, we layered a new visual identity, updating colors, typography, and logo, along with a completely re-imagined homepage and new hubs for research and publications, and new accessibility features.
We are thrilled to further our mission designing and building websites alongside educational institutions and initiatives working for social justice.